13Strides

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The Great Activity Campaign is an initiative developed by Nova International to get people to revolutionise activity and Take To The Streets. With over 25 years experience organising events like the Great North Run, Nova have established that the key motivator for changing behaviour towards activity and participation is the challenge of an event. If you have a big enough goal, you prepare for it. As you prepare you get better, you get fitter.

We joined Nova’s revolution by delivering the Take To The Streets logo, custom built content management system to support the growth of the campaign, front facing homepage at www.greatactivity.org and a event search system at search.greatactivity.org. All of the websites are fully integrated with Nova’s newly developed membership web service to create one user account across the many facilities that will be launched from the great activity campaign (aka the Great Activity Passport).

“Greatrun embark on many complex and time critical campaigns to deliver world class events and 13 Strides has been instrumental in helping us achieve our targets, offering expertise in a friendly and constructive manner against demanding schedules and always delivering high quality products and services.”

Chris Kewin, Director of I.T.